Audience Development & Film Education aims to promote European audiovisual works, including heritage works, and support the engagement and development of audiences of all ages, in particular young audiences, across Europe and beyond.
The information on this page is for general information purposes only – please read the Audience Development and Film Education 2027 to check eligibility and requirements.
What is the purpose of the funding?
- Stimulate interest and increase knowledge of audiences in European films, including specific programmes on film heritage, and other audiovisual works including videogames and immersive content
- Strengthen pan-European cooperation for innovative audience development and film education projects especially using new digital tools.
- Increase pan-European impact and audience outreach.
- Develop film education projects across European and non-European territories.
Projects are also encouraged to engage audiences in areas where cinema infrastructures are poorly developed (cinema desert).
The information on this page is for general information purposes only – please read the Audience Development and Film Education 2027 to check eligibility and requirements.
Who can apply?
In order to be eligible, the applicants (beneficiaries and affiliated entities) must:
- be legal entities (public or private bodies)
- be established in one of the eligible countries, i.e.:
- Creative Europe Participating Countries:
- EU Member States (including overseas countries and territories
(OCTs) - non-EU countries:
- listed EEA countries and countries associated with the Creative Europe Programme (list of participating countries)
- be established in one of the countries participating fully in the MEDIA strand of the Creative Europe Programme
Consortium composition: applications by single applicants (single beneficiaries) as well as proposals submitted by a consortium of at least two applicants (beneficiaries; not affiliated entities) are allowed.
The information on this page is for general information purposes only – please read the Audience Development and Film Education 2027 to check eligibility and requirements.
Support available for
Projects ensuring pan-European cooperation and innovation, based on a robust needs’ analysis of audiences, especially targeting young audiences, using evidence-based strategies, aiming to:
- Increase interest and knowledge of audiences, in particular young audiences, in European films and audiovisual works including specific programmes on film heritage.
A heritage film is defined as a film on release at least 10 years after its production year - Include audience-oriented events and innovative or cross-border film education initiatives. Cooperation between film institutions and online platforms is encouraged.
- Increase pan-European impact and audience outreach.
- Promote and increase the contribution that existing European films and audiovisual works, including curated catalogues of films, make towards audience development, film education and film literacy.
- Should present adequate strategies to ensure more sustainable and more environmentally-respectful industry and to ensure gender balance, inclusion, diversity and representativeness.
The information on this page is for general information purposes only – please read the Audience Development and Film Education 2027 to check eligibility and requirements.
How much can you apply for?
- Project budget (maximum grant amount): No limit.
- The grant will be a budget-based (actual costs, with unit cost and flat-rate elements) grant. This means that it will reimburse ONLY certain types of costs (eligible costs) and costs that were actually incurred for your project (NOT the budgeted costs). For unit costs and flat-rates, you can charge the amounts calculated as explained in theGrant Agreement.
- The costs will be reimbursed at the funding rate fixed in the Grant Agreement (70%).
- Grants may NOT produce a profit (i.e. surplus of revenues + EU grant over costs). For-profit organisations must declare their revenues and, if there is a profit, it will be deducted from the final grant amount
The information on this page is for general information purposes only – please read the Audience Development and Film Education 2027 to check eligibility and requirements.
How can you apply?
- Read and download the Audience Development and Film Education 2027 call document in order to check eligibility and requirements.
- Applications are processed through the European Commission's Funding & Tender Opportunities Portal (F&TP).
- Detailed information on how to access the F&T Portal.
